Flowers and ice cream have something in common: both generate a feeling of well-being.
For months, the mental health crisis brought by covid 19 has accompanied us and symptoms of anxiety and depression had tripled, but some studies have confirmed the benefits that flowers provide. People are spending more time at their homes and it has become more relevant to have a healthy environment to live and work in.
People surrounded by nice floral decorations at home feel the impact on their wellness. For that reason the consumption of the flowers should not be occasional but habitual. We need that those feelings and values that flowers transmit, become part of our everyday and not only from time to time or in special holidays.
Using premium technology such as Vacuum Cooling, guarantees an extended vase life and will impact for sure on the way consumers perceive their freshness, longevity and bright colors, translating into a more valueable product for a daily purchase.
As our friend Antoine de Saint-Exupéry in the Little Prince said: Essential is invisible to the eye, but as we say in Vacuum Colombia, not to the heart.